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The Intellectual Property Graphic Designer is responsible for creating original visual assets that become part of the company’s proprietary brand identity. This role develops graphics, illustrations, layouts, and branded creative materials for marketing, merchandise, packaging, digital media, and other business uses. Work produced in this position is considered company intellectual property.

Key Responsibilities Design original graphics, illustrations, logos, layouts, and branded creative assets Create visual materials for social media, advertising, packaging, merchandise, menus, signage, and digital platforms Work closely with Marketing Managers, Social Media Managers, and the Marketing Media Crew to support campaigns and promotions Ensure all designs align with brand standards, style guidelines, and company messaging Prepare files in formats suitable for print, web, and digital distribution Maintain organized design files, editable source files, and asset libraries Revise and update designs based on feedback while preserving consistency across all brand materials

Intellectual Property Notice All graphics, designs, layouts, concepts, artwork, source files, and creative materials developed in this role during the course of employment are considered work made for hire and remain the exclusive property of the company unless otherwise stated in writing.

Required Skills & Qualifications Proficiency in graphic design software such as Adobe Illustrator, Adobe Photoshop, or similar tools Strong understanding of typography, composition, color, and visual branding Ability to create original designs rather than relying on templates Attention to detail and file organization skills Ability to collaborate with marketing and media teams and meet deadlines

Preferred Qualifications Experience creating branded assets for business or marketing use Knowledge of print production requirements and digital design formats Familiarity with packaging design, apparel graphics, or promotional materials

Work Environment Creative, deadline-driven role May involve both independent design work and collaboration with multiple departments Flexible depending on campaign schedules and project needs

Goal of the Role To develop original creative assets that strengthen the company’s brand identity while building a consistent library of proprietary visual materials owned by the business.